EMA Scholarship Foundation Honors Fandango President Paul Yanover and VUBIQUITY EVP Michele Edelman 

honors recipients 2017

ENCINO, CA (April 12, 2017) … The Entertainment Merchants Association (EMA) today announced that Paul Yanover, President of Fandango, and Michele Edelman, Executive Vice President of Marketing and Content Strategy for VUBIQUITY, will receive awards from the EMA Scholarship Foundation for leadership in the entertainment industry and service to the community, respectively. The awards will be presented at the annual EMA Scholarship Foundation Honors Luncheon on May 19 at the Universal Sheraton in Universal City, CA. 

Paul Yanover

Paul Yanover’s award recognizes his leadership and contribution to the entertainment industry, where at Fandango he has made discovering movies, purchasing movie tickets and watching movies at home and on-the-go easier than ever before. He’s created an integrated digital network that serves consumers throughout the movie life cycle, including Fandango’s premium on-demand video service, FandangoNOW.

“Paul Yanover has made Fandango into the ultimate destination for movie fans, by building a digital network to meet all of their movie needs, including a service for downloading and streaming movies and television shows,” said Mark Fisher, President & CEO of EMA. “He continues to expand the reach of Fandango globally, into new markets throughout Latin America.”

Under Yanover’s leadership, Fandango has expanded beyond its ticketing roots to become an all things movie destination, featuring movie information, ticketing to more than 29,000 screens, movie trailers and video content for movie discovery, and home entertainment for a wide variety of connected, over-the-top (OTT) and mobile devices. Fandango’s portfolio reaches more than 60 million unique visitors per month, according to comScore, with over 205 million app downloads. 

In 2016, Yanover oversaw the launch of FandangoNOW, the company’s first-ever premium on-demand video service. FandangoNOW offers an extensive library of more than 50,000 new release and catalog movies from all major studios, plus full seasons and episodes of TV shows, to buy or rent on a wide variety of devices. Fandango also acquired the popular movie destinations, Flixster and Rotten Tomatoes.

The company has also grown its business internationally in Latin America, one of the fastest growing global film markets. In 2015, Fandango acquired Brazil’s No. 1 online ticketer, Ingresso.com, and in 2016 acquired Peruvian-based Cinepapaya, renamed Fandango Latin America (Fandango.lat), expanding its online ticketing business to Argentina, Bolivia, Chile, Colombia, Ecuador, Mexico, and Peru.

Earlier this month, Fandango launched its first-ever online movie merchandise store, Fandango FanShop (FandangoFanShop.com), featuring specially created collections of unique and exclusive wearables, collectibles, and experiences tied to theatrical releases and beloved movie franchises.

Prior to joining Fandango, Yanover served as Executive Vice President and Managing Director at Disney Online where he oversaw all Disney-branded initiatives on the web and mobile including premium digital products, online games, virtual worlds, and family-targeted websites. Yanover began his career at Disney working for Walt Disney Feature Animation and has also served as Senior Vice President of Disney Parks and Resorts Online, managing the e-commerce business.

Yanover holds a M.S. Degree in Computer Science from the University of Southern California and a double honors B.S. in Computer Science and Economics from the University of Western Ontario. 

Michele Edelman

Michele Edelman is being honored for her community service work. She currently sits on the Executive Advisory Board for the Harrington School of Communications at The University of Rhode Island, the groundbreaking school founded by Richard Harrington, former CEO of Thomson Reuters, and previously served on the National Board of Directors for GLAAD, the organization that rewrites the script for LGBTQ acceptance and tackles tough issues to shape the narrative and provoke dialogue that leads to cultural change. 

“Michele Edelman represents the best of the industry in her service to the broader community,” noted Fisher. “She is an incredibly busy and accomplished professional, yet makes the time to contribute her knowledge and skills to advance the well-being of society.”

An industry executive with extensive marketing and sales experience, Edelman currently oversees the global execution of VUBIQUITY’s marketing, communications, and creative vision, and is responsible for the management, strategy, and merchandising of VUBIQUITY’s premium content.

Prior to joining VUBIQUITY, Edelman was Vice President, Worldwide Direct to Consumer Marketing in the Home Entertainment Division of Warner Bros. Studios, where she was responsible for direct-to-consumer initiatives available through the studio, including the WB Social Enterprise and the Warner Bros. Digital Entertainment Store. Before that, as Vice President of Worldwide Marketing, Programming and Acquisitions for Warner Bros. Digital Distribution, Michele oversaw all worldwide marketing efforts over existing, new and emerging digital platforms, including pay-per-view, electronic sell-through, transactional and subscription video-on-demand, wireless, and manufacturing-on-demand.

Right out of college, Michele began her marketing and distribution career at Warner Bros. in New York and made her way to Los Angeles via a role at the Walt Disney Studios. In between she held positions at ESPN and MTV and made her way back to Warner Bros. for an additional 14 years before joining VUBIQUITY two and a half years ago.

Edelman received a B.A. from The University of Rhode Island and is also a graduate of the Tuck Executive Management Program at Dartmouth. She is the recipient of numerous awards, including Home Media Magazine’s 2015 Women in Home Entertainment, the 2011 University of Rhode Island Dean’s List Distinguished Achievement Award, and the CTAM (Cable & Telecommunications Association for Marketing) Rainmaker Award and the 2010 CTAM Chairman’s Award, and was named to CableFax’s Top 100 PowerList of Executives.

Entertainment Merchants Association

The Entertainment Merchants Association (EMA) is the not-for-profit international trade association dedicated to advancing the interests of the $35 billion home entertainment industry. EMA-member companies operate approximately 35,000 retail outlets in the U.S. and 45,000 around the world that sell and/or rent DVDs, computer and console video games, and digitally distributed versions of these products. Membership comprises the full spectrum of retailers (from single-store specialists to multi-line mass merchants, and both brick and mortar and online stores), distributors, the home video divisions of major and independent motion picture studios, video game publishers, and other related businesses that constitute and support the home entertainment industry. EMA was established in April 2006 through the merger of the Video Software Dealers Association (VSDA) and the Interactive Entertainment Merchants Association (IEMA).

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For more information, please contact:

Sean Bersell


818-385-1500 Ext. 226 or sbersell@entmerch.org

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